12.20.2009

Erykah Badu Levitates

Because I am really into the visuals provided by the Creative Control team, I try to make a trip to the site at least two or three times a week. So I head over there today and see the video below with the headline above, and I was immediately intrigued. For starters, Badu is heaven sent. Her words walk the line between pure entertainment, socially poignant and spiritually uplifting.

The second thing that grabbed my attention was the word "levitate." I wasn't naive to think this was some stupid David Blaine-like trick, but I definitely wanted to see what they were talking about.

In this footage, Ms. Badu talks about how she conceives and album and the importance of the artwork that encapsulates it. If you remember the Honey video, you know that this is something she absolutely believes in.

Erykah Badu Levitates from Creative Control on Vimeo.

Now that you've watched it, did you get it? Did it take you some time to figure it out like me? It's okay if you admit it or keep it to yourself. It's not the first time I would be the lone person standing with a dunce cap on. lol

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